Age Perfect Hydrating Lipstick: Formulated with Nourishing Serum and Pro Vitamin B5, this lipstick delivers 9-hour hydration and doesn't feather into lines; Over time, lips look smoother and feel more supple
Color Meets Care: Formulated with 45 percent caring ingredients, this lipstick goes beyond color to nourish lips; Available in 10 hydrating shades - find your favorites
Age Perfect: Finally, a makeup line specially designed for mature skin; Over 100 items including smoothing foundations, serum concealer, satin blush, caring mascara and hydrating lipsticks
Unique Formulas: Put together a flawless look with products specifically designed for specific needs of the 50plus consumer and formulated with caring ingredients like serum vitamins and minerals
L'Oreal Innovation: As the biggest beauty brand in the world, we have an unparalleled commitment to combining the latest in technology with the highest in quality for the ultimate in luxury beauty
